Comments for Technology Marketing from the Front Line http://techmktg.wordpress.com Views from a marketing guy Wed, 11 Nov 2009 09:20:37 +0000 http://wordpress.com/ hourly 1 Comment on About Me by Social Media strategy – Vignette-stylee « Souter Consulting Limited http://techmktg.wordpress.com/about/#comment-14 Social Media strategy – Vignette-stylee « Souter Consulting Limited Wed, 11 Nov 2009 09:20:37 +0000 #comment-14 [...] happened to be browsing through Slideshare, and found these presentations by Gerardo Dada, who is Senior Director, Product Marketing at [...] [...] happened to be browsing through Slideshare, and found these presentations by Gerardo Dada, who is Senior Director, Product Marketing at [...]

]]> Comment on Is SaaS reaching critical mass in 2009? by Gerardo Dada http://techmktg.wordpress.com/2009/07/27/is-saas-reaching-critical-mass-in-2009/#comment-13 Gerardo Dada Tue, 01 Sep 2009 18:20:23 +0000 http://techmktg.wordpress.com/?p=76#comment-13 Absolutely. I think the education market presents an incredible opportunity. Efforts like Microsoft's Live@Edu are certainly accelerating adoption. One of the key points in my blog is the difference between SaaS as a business model and managed services as a delivery model. I think Live@Edu is more of a managed service. Thanks for your comments, Bruce. Best of luck in your new company! Absolutely. I think the education market presents an incredible opportunity. Efforts like Microsoft’s Live@Edu are certainly accelerating adoption. One of the key points in my blog is the difference between SaaS as a business model and managed services as a delivery model. I think Live@Edu is more of a managed service. Thanks for your comments, Bruce. Best of luck in your new company!

]]> Comment on Is SaaS reaching critical mass in 2009? by brucegab http://techmktg.wordpress.com/2009/07/27/is-saas-reaching-critical-mass-in-2009/#comment-12 brucegab Mon, 31 Aug 2009 16:14:43 +0000 http://techmktg.wordpress.com/?p=76#comment-12 Hi Gerardo - I've also seen SaaS adoption very slow in most industries. The one exception is education. They are understaffed and cannot support the installation, maintenance, patching and upgrading of the ever-increasing number of PC's in their schools. So they are moving pretty swiftly to SaaS applications and online assessments. Hi Gerardo – I’ve also seen SaaS adoption very slow in most industries. The one exception is education. They are understaffed and cannot support the installation, maintenance, patching and upgrading of the ever-increasing number of PC’s in their schools. So they are moving pretty swiftly to SaaS applications and online assessments.

]]> Comment on Website Navigation by Como vender software en Norte America: lo básico, un website que vende | Latin IT Marketing http://techmktg.wordpress.com/2008/09/30/website-navigation/#comment-5 Como vender software en Norte America: lo básico, un website que vende | Latin IT Marketing Fri, 03 Apr 2009 15:46:23 +0000 http://techmktg.wordpress.com/?p=19#comment-5 [...] un beneficio de negocios con tus soluciones. Este tipo de navegación lo describió muy bien en este artículo mi amigo Gerardo Dada de Vignette.  La empresa Softrax, un proveedor de aplicaciones de [...] [...] un beneficio de negocios con tus soluciones. Este tipo de navegación lo describió muy bien en este artículo mi amigo Gerardo Dada de Vignette.  La empresa Softrax, un proveedor de aplicaciones de [...]

]]> Comment on How to Use YouTube as a Marketing Tool by Fernando Labastida http://techmktg.wordpress.com/2009/03/20/how-to-use-youtube-as-a-marketing-tool/#comment-4 Fernando Labastida Thu, 02 Apr 2009 13:58:28 +0000 http://techmktg.wordpress.com/?p=62#comment-4 Great post Gerardo. I've asked myself why so many companies are still not using video as part of their integrated web-marketing strategy, and you nailed it by saying that the trend is still in it's infancy. Companies don't have to spend tens of thousands of dollars to create videos either, but they have to be well-made, well-written and grab the viewers attention. Great post Gerardo. I’ve asked myself why so many companies are still not using video as part of their integrated web-marketing strategy, and you nailed it by saying that the trend is still in it’s infancy. Companies don’t have to spend tens of thousands of dollars to create videos either, but they have to be well-made, well-written and grab the viewers attention.

]]> Comment on How to Use YouTube as a Marketing Tool by Barry http://techmktg.wordpress.com/2009/03/20/how-to-use-youtube-as-a-marketing-tool/#comment-3 Barry Mon, 23 Mar 2009 18:52:36 +0000 http://techmktg.wordpress.com/?p=62#comment-3 "At a minimum you should promote your site’s URL at the beginning and end of your video." - good point for film makers in particular “At a minimum you should promote your site’s URL at the beginning and end of your video.” – good point for film makers in particular

]]> Comment on How often should we email our customer base? by Mike http://techmktg.wordpress.com/2009/02/20/how-often-should-we-email-our-customer-base/#comment-2 Mike Mon, 02 Mar 2009 19:32:25 +0000 http://techmktg.wordpress.com/?p=60#comment-2 Just passing by.Btw, you website have great content! ______________________________ Don't pay for your electricity any longer... <a href="http://mikewilson.byethost31.com" rel="nofollow">Instead, the power company will pay YOU!</a> Just passing by.Btw, you website have great content!

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Don’t pay for your electricity any longer…
Instead, the power company will pay YOU!

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